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Posted by stndsign in For our Clients, Logo Design

What is Corporate Identity?

Corporate identity is often seen as a collection of visual elements, which are used in various applications to promote the image of an organisation. Originally, it was synonymous with organisational nomenclature, logos, the housestyle and visual elements, but in time visual identity and corporate strategy…

Posted by stndsign in Logo Design, Other, Website Design

The importance of Colour in Design

Companies market themselves to the public everyday with the intention of creating brand recognition, in return, to drive purchasing. There are several ways that companies present themselves during the marketing process, their logo (and the colour) is just one of them. Your company big or…

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